Blog

ABM helped B2B brands land big deals with laser-focused targeting. But in 2025, the landscape looks different. AI, buyer fatigue, and shifting budgets are changing how ABM works—and who it works for. It’s no longer about doing more, but doing it smarter. ✅ Personalized outreach ✅ Quality over quantity ✅ Smarter tech = better ROI

Incorporating philanthropy into your legacy plan allows you to pass on your values, not just your wealth. Whether it’s establishing a charitable foundatio, gifting appreciated assets, or creating a donor-advised fund—philanthropy can reduce tax burdens while creating lasting impact. Build a legacy that reflects your purpose. 💼 Let’s talk legacy planning that goes beyond numbers.